The German automakers BMW and Daimler are investing more than a billion euros in their joint mobility company and want to overtake digital service providers like Uber. The companies want to create a leading global provider of mobility, as BMW boss Harald Krüger said today in Berlin.
The existing carsharing, driving, parking and charging services will be bundled on a common platform. Daimler and BMW had merged their two car sharing services Car2Go and DriveNow last year. The corporations reacted to the growing competition on the carsharing market worldwide.
In the market for mobility services, one must position oneself in the next two to four years, said Daimler boss Dieter Zetsche. „This is a big business. We want to grow fast and of course make money. „Overall, the two companies interlock 14 brands, including the car sharing services DriveNow and Car2Go. More offers to autonomous cars and even air taxis could be added.
